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Gift of Reata Overman, 2012.189.11  © 2012 The Connecticut Historical Society.
G. Fox Window Displays: G. Fox Goes Blue
Gift of Reata Overman, 2012.189.11 © 2012 The Connecticut Historical Society.

G. Fox Window Displays: G. Fox Goes Blue

Photographer (American, died 1975)
Date1952
MediumPhotography; gelatin silver prints on paper
DimensionsPrimary Dimensions (image height x width): 7 1/8 x 9in. (18.1 x 22.9cm) Sheet (height x width): 8 x 10in. (20.3 x 25.4cm)
ClassificationsGraphics
Credit LineGift of Reata Overman
Object number2012.189.11-.14
DescriptionCostumed mannequins are posed in the windows of the G. Fox department store. In one display, mannequins representing small girls are posed among artificial trees, flowers, a brick wall, and a bench. A sign reads: "G. FOX GOES Blue FOR Young Connecticut." In another display, a mannequin costumed as a maid is making up a bed in an elegant bedroom. A sign reads: "G. FOX GOES Blue / We're blue as a bluebell [remainder cut off]" In a third display, female mannequins pose in nightgowns and slips in a display representing the interior of a dressing room. A sign reads: "G. FOX GOES Blue IN Lingerie." In another, "G. FOX GOES Blue IN Coats."
Collections
Label TextWindow displays for the Hartford department store G. Fox & Co. are variations on the color Blue. Children's fashions, women's coats and lingerie, and bed linens are each featured in a different window. These displays were on view during the spring of 1952, probably in late March. According to a former "fashion stylist" at G. Fox, the window displays were changed every week.
Status
Not on view